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When you are a small business and don't have an enormous development team you have to be careful about technology decisions. Most of our time is spent ensuring that our application is secure and running properly. Some of our time is spent adding new features including making changes to the design of the interface so that the website looks nicer. Then there is time that we spend working on search engine optimization (SEO). We prefer to spend our time trying to get organic traffic because one, it is the best traffic and two it is free if you dont count all the time we spend on SEO. Of course my justification for not counting SEO as a direct marketing expense is that it usually makes our site better when done right. Every once in a w Read more
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Published On : 01-14-2008
Author : Steve Donegan
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Updated The Article System
I updated the way we handle articles this evening. We used to use Commmunity Server from telligent systems for blogging, but I found that it was too cumbersome and way too difficult to update. The themes are terrible to maintain so I build a system that meets our specific needs. Our new system is divided into topics that I hope our visitors will find relevant. Most of our main content will end up in the 'House Plans'. However, we hope to venture out a bit and include relevant content in the business section where we will talk about how we manage ThePlanCollection.com and our technology in this section. In addition, we have added a green building section where we hope to highlight methods of responsible homebuilding. Enjoy! Read more
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Published On : 01-25-2008
Author : Steve Donegan
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